Health and fitness are often confused by many people as being one and the same thing and while there is certainly a high degree of correlation between the two aspects of our physical well-being, they are and will always be two separate aspects of our physiology.

This website aims to bring our readers the latest news, articles, product reviews, downloads and much, much more about all aspects of health and fitness. Our team of experts will comb the web each day to bring you the latest trending topics and issues in this expansive and often confusing market.

Our users will have access to a wide range of different materials that will hopefully empower them to make better judged and more effective decisions when it comes to all aspects of their general health and fitness levels. We’ll also explain how these two areas are linked, and crucially, how they are different.

Each week, we will publish a range of different articles which will aim to bring our users all the latest information about key areas of health and fitness, ranging from the latest hot trends in physical fitness, down to advice about diet, healthy eating, super foods and how to recognise any stresses or strains in the body that could be affecting your performance.

We also take a more rounded approach to fitness and look at other areas of our wellbeing, including how to improve our emotional health, mental health and nurture positive attitudes towards health and fitness, leading to a sustained improvement in both throughout life.

Finally, we aim to cut through the jargon and marketing-speak to bring you, whenever possible, only the facts. We are not interested in outlandish health claims, miracle diets or the latest must-have expensive piece of sporting equipment; our aim is to provide you with the tools you need to make the best decision about how best to keep fit and healthy today.